Microsoft confident 2012 will greater than previous year.

"Steve brenner" head of global marketing for Microsoft's first party games, said: "The year 2011 was the greatest of us. It is the greatest miracle in the history of the Xbox, we feel that success. We will try to maintain the success, the ".

"Without a doubt. I can tell you that the year 2012 will be even greater. And it would be more than 2011 years ago ".

brenner site Gamasutra in an interview with the show's catalog in the spring of 2012, held in San Francisco. In the event, Microsoft has its own first party games like Halo 4 to show a third party, including games of EA's Mass Effect 3 at BioWare.

"We want to be a source of interactive entertainment software element. Microsoft would like to pass on the good content you can play with friends easily ".

brenner has revealed that the Xbox360 will have a long life cycle in the market. But he argues that there is a long time for Xbox360 with that in the rest of this year has revealed a new game. The lower the price. Love airport declined to comment. I want to maintain that balance itself is good. And continue to use traditional marketing tactics.

The marketing strategy that is meant to stand Kinect controller supports devices that sold 18 million copies to be featured in the device for the game G major exclusive. And the controller is an extension of the general.

brenner said in 2012 that will focus on and what Microsoft's. The accessories can be harmonized to work well with a normal controller. It will focus on improving service to the Xbox live update. And providing new content that is interesting.

brenner that Xbox Live Arcade has an important role to help make the game a series of extensions. For example, recently released to Alan Wake: American Nightmare song to see the Xbox Live Arcade is a tool that allows developers to be innovative and creative ideas have been put into the game. Which is better to let game developers create games for Microsoft. Microsoft will now focus on the relationship with the developer. With a strategy that will continue through the Xbox Live Arcade, the games package and Kinect.

brenner proud that Microsoft has created a new game. And many more quality games. He said that the volume can not be fought with the standard. First party games are also a pioneering role as a platform to show the capabilities of the game.